Luke Littler- Darts phenom leading to huge growth in the sport

westcoast

AzB Silver Member
Silver Member
I don't follow Darts- barely know how to play, so I was surprised when I read this article about how lucrative it is becoming. Makes you wonder if the same is possible for pool- perhaps if a phenom comes along is promoted by Match Room. I am biased toward pool, but I think most people would agree that pool is a more interesting sport than darts.

Littler completed the most successful rookie season in darts history, winning 11 titles, including the Premier League and the 2024-25 World Darts Championship, and earning more than a million pounds in prize money

According to the Britain-based bookmaker bet365, darts wagers doubled between 2022 and 2024, reaching a level similar to that for tennis and cricket, and the purse for winning the world championship has grown to one million pounds. Since 2020, viewership on Sky Sports for the world championship has tripled, and in January the network retained streaming rights to P.D.C. events in a deal that was reported to be 125 million pounds over five years. The sport has expanded globally, with events around Europe and Australia. The U.S. Darts Masters is expecting record attendance at Madison Square Garden this weekend.

 
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