short on ideas tonight
I'm not ignoring your request for help, I'm just short on ideas tonight. I guess my first question is who do you want to attract? Are you trying to make this a nice event for the people that knew the man or is your goal to attract as many players as possible?
I like the ideas already mentioned and making it a fun event if it is for the regulars. If you want to attract outsiders then there is only one answer: $$$
Start knocking on doors. Type up a short description of what you are doing and why this guy was special, one page with large lettering that can be read in two minutes, and start chasing sponsors. Guarantee them a place on a handbill and if you can make a deal to sell t-shirts so much the better. Don't turn your nose up at any amount large or small, it will all add up and you have time to knock on a lot of doors between now and maybe mid-December.
Even if you want the event just for the regulars I would still solicit small local sponsors. A lot of small items to be given away are nice if the sponsorships aren't in cash. Also talk to the radio stations that usually broadcast from somewhere most weekends. A little cross promotion could be possible especially if you give a few bucks to a charity or good cause as part of the event.
Try you hand at promoting. It is fun, frustrating, and educational.
Hu