I'm intrigued, but I don't see how they're going to make a dent at that price point. There are 2 very well-established products bracketing it in price. If money is no object, spend $50 more & get the Revo. If it is, save $50 & get the Cynergy. If you don't like the feel of either of those, darn near everything else costs somewhere in the middle, too.