Not sure who's holding it, but Glen told me on the phone about two weeks ago that Starbucks was providing/donating the $3 million. I just shook my head when he was explaining it all. After listening to him rant for nearly 20 minutes about his grand master plan, I decided that would be my first and last discussion with Glen.
Seeing the posts on here it's clear Glenn has spoken with many people regarding his plan - including me. Maybe his plan is to just tweak and repeat until someone jumps on the bandwagon?