
Bobby promised free stream of all runs in the start of the Challenge. Some viewers got attracted to your challenge because of this statement. The number of viewers created revenue from advertising. So people believing the myth of free stream on Facebook created revenue for you.
On the day of the record run Bobby still remembered his promise. He was sorry, stream went down. He said, he wants to get sure the recording of the run is not disturbed. He will upload the full video later that day.
And then he had the epiphany, that he could get more money by offering the run as pay per view.
Yeah, that really sounds like a honest mistake in the heat of the moment.
Your snowflake