I hear this all the time from people. Any wrap can sustain damage if not cared for. How is it less durable than say no wrap at all? It is just as easy to chip the finish on a cue. Do we, as cue makers, talk down about wrapless cues? Yeah, I didn't think so.
Cork gets stronger the longer it is on a cue due to the oils from hands. I install them on customers's cues as well as one in my own spec line. Zero problems. Even if a player chipped it, it's not that hard to fix...
Greg, it is much, much easier to start with a thicker piece of cork and then sand it down to match, kind of like a stack wrap. I only use a sanding sealer over the top of mine.