Well, yes and no. The conclusion here seems to be "maybe it'll be a problem, maybe it won't be."
Well yes that's basically the entire thing. When you have cases that allow cues to rattle and move them the integrity of the cue is at more risk than when the cue is well padded.
I have no way to quantify the risk to me personally. I like my new $100 case. I've used it for two months now and my cues show no signs of damage. Are my cues being damaged internally? Maybe. Are my cues not being damaged at all? Maybe.
Maybe, maybe not. Your tolerance for risk is your choice. I had a room owner tell me that the the extra padding to keep the cues from falling out was bullshit and not needed but he would buy ten of our cases because they were new and looked great and would sell.
About an hour later he came in to show me his 10k cue with dings and scratches on it. Turns out he was leaving the room and forgot to latch his case and slung it over the opposite shoulder which made it upside down to the way he normally carried it. This caused the cues to move quickly and they forced the lid off and the cues clattered on the rough concrete.
I was sympathetic but inwardly pleased that this happened because I really didn't want him selling my cases just because they look good.
Who knows. Nobody, apparently. Should I turn around and buy a new $250 cue case to prevent this damage that may or may not be occurring? No idea.
It happens. Not all cues are built the same and not all of them can take the same amount of stress. We already agreed that padding is better than no padding and more padding is better than less padding. You can purchase an interior for $65 or modify it yourself now that you know how easy it is to take apart if you want to improve the protection. Or do nothing and maybe you will never have a problem at all.
Here's how I'm thinking about this now. I've been playing pool for about ~15 years. Over the years I've seen and heard about a lot of damage to cues. Mostly nicks and scratches from cues falling down and hitting the edges of tables or whatever. Sometimes people have warped cues or the finish is messed up, which can be directly explained by heat, humidity, thermal cycling, being stored at a weird angle, etc. I've seen some cues broken by blunt force trauma (while not in a cue case). But up until ~2 days ago, I had never heard of a cue being damaged because it rattled around against another cue while being stored in a hard case.
Neither did I until I started studying this. Most people don't ever think that the case could be contributing to the damage they experience with their cue. I assumed that all hard casess would be made adequately protective until I found out that they weren't.
Just like many things in life no one thinks of as a problem until it's identified.
For example a lot of cues get scratched up by the inside of hard cases that are made with expanding foam. The foam often pushes through the sewn liner and forms a little line of hard beads. Until I exposed this no one had ever bothered to open up this style of case and see exactly what the interior of the cavities looked like. So no one to my knowledge had connected the construction of the case with the scratches. And I didn't know either until I took some of them apart.
Doesn't happen all the time and not to all brands. But it happens often enough to be a problem. Even today people use foam core cases and don't bother to look for these defects in construction.
They just assume that the scratches happened while using the cues.
So my intuition is that this is probably not a problem that I have to worry a lot about. Maybe I'm wrong, but without anybody being able to quantify how wrong I am, this is the only actionable data I have to go on.
That's fine. If I had more data I would show it. Some people care more about protecting their gear than others do. Maybe there will come a time when I will find out how much it would cost to have an independent lab run testing to get the data. Until then the very simple answer is that more padding is better and cue parts not banging against each other is better. Intuitively just about any human knows that without any extra data needed.
It would go a long way if you could get one of these cases, put some cues in it, subject the case to "rattling" and/or various impacts, and measure how long it takes before the cues become noticeably damaged.
No it wouldn't. Here is why, marketing is about story telling. If for example I were to run these tests and produce the data very few would actually care.
The knockoff brands would simply lie or insinuate that whatever they sell is protective and fulfills the same criteria. It's extremely easy to do that in the billiards industry. I have caught other brands literally ripping off my content practically verbatim.
I once did a review of a famous brand's flimsy butterfly case and they threatened to sue me for showing the world how the case was constructed. And this brand made their mark by selling performance shafts that they did in fact test extensively. They said that the case I reviewed wasn't even in production anymore to which I said that's great, hope you improved with the newer models.
I used to think it would be that simple, just show the data, show the side by side comparison.... It's not. People are much more motivated by following fashion trends and buying cheap knockoffs. Then they will defend their buying choices to the death because they feel slighted if what they bought is criticized. I have seen it thousands of times in the past 30 years.
And dozens of times I have had people come back with damaged cues and tell me I was right. It always sucks to see it but in fact I was right.
I actually have nothing more to gain at this point by educating people about this. We sell every case we can make and are likely to do so far into the future. I can have cheap knockoffs and crappy cases made by the container load and sell them all day to people who don't care that much about knowing how the case is actually constructed.
Even if I would have not responded to your review at all we would continue to sell everything we can make because we have earned enough of a reputation to be desirable for those who care and can afford to invest the relatively small amount of extra money into the protection and quality we provide. There would likely have been and are likely to be some people who will buy this knockoff or something similar based on your review and some of them will really think that it's equivalent to what we make. That's ok because our waiting list is 14 weeks and stays full. If sales start to slip below everything we can make then I will start to look for why and adjust as needed.
I build cases for my needs. I care about my cues being safe during transport and I know what happens in cases that are not as protective as what we build. You might not think that our level of protection is needed and that's fine. I take responsibility for the protection I offer and if anyone says that their cue was damaged in our case and I can duplicate the damage I will pay to repair their cue.
No one who recommends cheap crappy inadequately protective cases will ever take on such a responsibility. No seller of such cases would ever take on such a responsibility.
I do. And I give a lifetime warranty on what we build. The only reason I give such a warranty is because I know exactly how every centimeter of our cases are built.
So sure, if you feel perfectly safe with the case you bought then great. If you want our level of protection then buy our case. There are 250 dollar cases and even 2500 cases made by other brands than don't have our level of protection so it's not a matter of how much you spend. For $65 you can have our interior in your case and have most of the protection we provide.
I could make exactly the case you have with our interior and sell it to you for $100 all day and make decent profit. But I decided that the case should be more than just well protecting. It should be well built to last, should be comfortable to use and should provide excellent value every day of use. To build all that into the case means more cost and a higher price. I am perfectly fine competing at the price level we are at. Everyone gets to eat and live comfortably and I don't have to see tons of cheaply constructed cases falling apart from normal use with our interior in them. I don't build disposable items.
Meanwhile, I will update my original review with information about the internal padding, and to edit the claim that it's comparable to cue cases in the $200-$250 range.
Thank you. And if you ever decide to go down the road of testing extensively in a controlled manner I am happy to contribute to the effort as long as it's done in an independent and unbiased manner.