The ball is really a read-only beacon, not a point to point connection. The phone/mobile device just scans for all BLE devices and then filters on the selected MAC address of your ball. Very easy to use. No pairing or classical Bluetooth required. This also allows for multiple observers… technically you can watch the ball of a match as an audience member with your app, as long as you are getting a good signal.
There are parameters you can change on the ball, but to access it you need to preform a gesture with the ball that is un-natural to accidentally activate during play. That uses a handshake connection to update a few bytes that are written to Flash inside of the ball. The parameters mostly have to do with extra time series data that is only interesting to curious users.
The DigiCue integration WAS in the app, but I rewrote it from scratch recently and didn’t add it back in yet. I probably won’t add it back until after launch, because there is so much other work associated with getting the ball to market.
I also want customer feedback on what they expect, on average and as a collective group, of the type of data is interesting to them. I can guess and add a lot of features, but that is never the correct approach. It’s better to only showcase main features and add more later, than overwhelm users with a starship control panel.