I've never paid asking price for a machine, so try and get a feel for the buyer.
Be likable and polite. That will come in handy when you offer him less than he would like.
There are sellers that aren't motivated and could care less if 100 people show up; they just won't budge. Most are not like that and, as a seller, the less people I have walking around my place the better.
For instance, I just sold a 20 inch planer within a half hour of posting. The second guy who contacted me just showed up at my house even after I told him it was promised to someone else the next morning(NEVER put your address in CL!). He even offered me more money to sell it out from underneath the other guy. Apparently, I didn't list it for enough money.
I also have a Vidmar cabinet I listed for 400.00. The guy offered me 350.00 and I balked at first. Then he offered to help move the planer and I no longer had to try and wrestle it into the back of a truck with my shop hoist(he had a trailer). I told him he could have it for 350.00. It ended up being too deep, but if he changes his mind that price is good for him.
What I'm saying is that a machine is just the beginning. The Bison chucks Tony and I have are about 1000.00 new. I have one of Chris' rear chucks and I didn't have to get a machinist to fiddle with it.
It's a good size. I have a 13x40 and when I cut shaft cones with a spur center and a long nose live center it is just big enough.. A friend of mine just bought a 10" Logan for 1100. I suppose that is OK for alot of things, but you can't fit a cue between centers. I guess it has a 1.375 spindle bore, so at least he can do joints and but caps. Thing is, he got basically zero tooling.
I'd say offer him 1750.00 and go from there....
Attitude is everything.