So far as equipment and masse' / draw shots...
On TV, they are playing with brand new shiny balls and clean fast new cloth. They may apply silicone to the cue ball to get more draw or whatever.
Now I once went into a bar which had a very old cue ball which was dull looking, dirty, and had more pits on the ball than the moon has craters (due to cue ball being knocked off the table for 20 years or whatever). Also the table had slow very dirty cloth.
Well I had a heck of a time getting draw on that ball. I could get draw, but not very much and not like with a new cue ball on fast clean cloth.
If using a house cue with a tip which has a flat shiny surface, it is even more difficult to get draw. The tip slides on the surface of the cue ball rather than "gripping" it.
So is it the equipment or the player? If very good players can play on the table and get good draw, then you should be able to also. Might want to try using their stick if they will let you. If you can't get good draw using their stick, then work on your stroke, how low you are hitting the ball, follow through to 6 inches past where the cue ball was, and hit it level.
More follow through = more draw. You don't need to "kill" it with speed. You can shoot quite slowly, but with a lot of follow through and get quite a bit of draw.
Also shooting lower on the cue ball will get you more draw.
Chalk well before each shot, especially around the sides of the tip. Look at tip under light after chalking. Be sure there are no shiny spots. If you can't get a good even coat of chalk on the tip, scuff lightly with a sandpaper shaper.
Rounded tip works better than a flat tip.
So far as masse' shots, they make a special masse' cue which is short and about 26 oz. I have one and can do things with this cue which I can't with my regular cue. Masse cue here...
http://schulercue.com/products/accessories.htm