Why does it matter if someone wants to buy 30 dollar piece of chalk instead of the cheap stuff?
How is it any different than the guys that buy expensive liquor when the cheap stuff does the same, or guys that buy 2000+ dollar cues when a 400 dollar one does the same thing?
Why are you still beating a dead horse.
People are at Barrett Jackson this week, spending crazy amount for Cars at Auction.
Why because they have the money and collect or want something special.