�I worked about 15+ years in the News business, as a Freelance News Photographer, and will try and explain why some events get GREAT PRESS Coverage, and some get shall we say are Ignored.
IPT Pool is a Sport News Feature Story, or Filler unless the IPT PR People know how to work the Press.
The California State Fair in Sacramento is or should I say always was most a Non Hard News Event, good for filler stories, but it got a BOAT LOAD of News Coverage when the Fair was running in Sacramento California before i left town in 98.
Why?
The California State Fair always HAD A GREAT Press Preview Event with Great Food & Drink just before the Fair opened. Media People love FREEBEES. Plus on opening Day the Press got Fed, and Drank well again.
Also the State Fair had several people in their Press Department/office who were always Feeding Stories, and Still Photo about Local people from all the California Counties. Involved in the Fair, like Winning Medals at the Fair be it livestock, Crafts, etc. These stories and photo were fed to every little paper in California. Resulting to visitors coming to the fair.
Plus all the Sacramento Major Media Outlets were at the Fair Daily, as again it was FREE FOOD, and Drink. Fair provide the Food & Drinks, and the Media Cover the Event Daily.
Plus besides the State Fair Media Department flooded the Press with Press Release, plus the Fair’s Major Sponsor also flooded the Media with more Press Release.
Plus many of the State Fairs Major Sponsor spent MANY BUCKS ANNUALLY on Print, Radio, and T.V. Advertising During the YEAR. So it was kind of like Playback time for the Media, to playback their clients for all the money they spent on advertising. With State Fair News coverage.
I hope I have painted a picture where you all see that money spent, achieves results when trying to get the Media Out to cover a Pool, or other event.
Don't get me wrong there were good Neature News Stories at the CA State Fair, but IMO the state Fair got more than there share of press coverage for many reasons.