Hu,
Errr....sorry...but I'm pretty sure you are dead wrong. The bowling interview gig was one of several independent gigs she did for ESPN last year (also did interviews on the red carpet at the ESPY awards that year). They liked those gigs enough to sign her to a longer term personal services contract for this year (I'm not sure how long it runs; but it was reported in our local news as well as on AZB - at least a year).
You may be unaware that the WPBA telecasts that have her competing, have ratings several fold higher than those with other competitors (thus the ESPN desire to have occasional "Black Widow Weekends" where they re-run many of her past matches). My impression was that ESPN was completely enamored with her; and wanted her to do far more broadcasting than her schedule and personal desires would allow.