I'm going to reply to this before I even read any other replies....
first, the "wannabe" culture comment is laughable if you spend any time at all on here. Pool certainly has it's wannabe cultures too. The super-highroller wannabes. The type that laughed at a buddy of mine that wanted to put down a $100 on a match at the DCC last month. Or the type that laugh at anyone who would lower themselves to play a (GASP) production cue. Or, (last example on tis subject) the guys who make fun of beginning players -errrr BANGERS when they themselves have been only recently strung two whole racks in a row....
As for elitist aura....well, I'd say a good majority of golfers play on munis(municiple - public courses). The number of regular good golfers that belong to ultra pricey country clubs is very low (at least lower than you probably think, unless they are professional golfers already). Sure, your typical CEO might belong to a super exclusive club, but he probably can't break 100 playing "real" golf (by the rules) anyway. And concerning the Masters and limited commercial breaks....the wholes days broadcast might be brought to you by GM, and they get the only commercials for that day - and believe me, THEY PAY FOR IT!!! It's probably the same revenue that Augusta National would get if they took a bunch of different companies advertising fees, but GM or whoever likes the idea of being the sole sponsor, and it also cuts back on broadcast interruptions...win, win.
You can find negative things about all sports, and their professional ranks. Golf happens to have less negatives than most. And most of the negatives in it are merely percieved too. Sergio Garcia hasn't been busted for trying to take pot on a plane, Ernie Els hasn't been accused of running a dog fighting ring, and VJ Singh hasn't been convicted of beating his wife. If these pros were trying to keep up with the Jones' in other pro sports, they'd better get on the ball.
BTW, I've mentioned this a million times on here - I'd much rather play either (pool or golf) than watch either.