An article from http://www.sportbusiness.com/news/index?news_item_id=158907&newslines_2005_11_23 on the IPT tour.
POOL SHOOTING FOR THE STARS
2005-Nov-23 09:41
A new International Pool Tour (IPT) founded by US billionaire Kevin Trudeau hopes to revolutionise the sport.
The 8-ball pool organisation plans to secure the services of the world’s best players, offering huge prize money amid the glitz of a Hollywood production.
A series of events for the world’s best pool and cue players will offer $5million in prize money in the tour’s first year in 2006.
IPT founder Trudeau is head of an estimated $2billion global business empire incorporating major interests in television, publishing and marketing. He is also founder and owner of the Golf Channel in the UK.
In all, 150 players from around the world have signed up to the tour. They include snooker's world number one Ronnie O'Sullivan and the ever-popular Jimmy White.
The Tour kicks off in Orlando, Florida in December, before travelling the world with a series of events at key resorts and casinos.
The IPT is also creating a TV platform for pool. Broadcast rights have been secured in the US and negotiations are underway with UK, European and Asian broadcasters.
Jon Denny, executive director IPT, said: "We’re showcasing the world’s greatest and most legendary players, with the top men and women competing against each other. And we’re also creating a TV platform for pool that will be full of drama, colourful characters and a compelling competitive edge.
"Hundreds of millions of people around the world already play the game of 8-Ball. Now we’re bringing the sport and game to a whole new level of awareness, relevance and excitement."
Pitch PR has been appointed to create and implement the UK and European PR campaign.
David Smith
--------------
Seems they got the prize-money wrong
POOL SHOOTING FOR THE STARS
2005-Nov-23 09:41
A new International Pool Tour (IPT) founded by US billionaire Kevin Trudeau hopes to revolutionise the sport.
The 8-ball pool organisation plans to secure the services of the world’s best players, offering huge prize money amid the glitz of a Hollywood production.
A series of events for the world’s best pool and cue players will offer $5million in prize money in the tour’s first year in 2006.
IPT founder Trudeau is head of an estimated $2billion global business empire incorporating major interests in television, publishing and marketing. He is also founder and owner of the Golf Channel in the UK.
In all, 150 players from around the world have signed up to the tour. They include snooker's world number one Ronnie O'Sullivan and the ever-popular Jimmy White.
The Tour kicks off in Orlando, Florida in December, before travelling the world with a series of events at key resorts and casinos.
The IPT is also creating a TV platform for pool. Broadcast rights have been secured in the US and negotiations are underway with UK, European and Asian broadcasters.
Jon Denny, executive director IPT, said: "We’re showcasing the world’s greatest and most legendary players, with the top men and women competing against each other. And we’re also creating a TV platform for pool that will be full of drama, colourful characters and a compelling competitive edge.
"Hundreds of millions of people around the world already play the game of 8-Ball. Now we’re bringing the sport and game to a whole new level of awareness, relevance and excitement."
Pitch PR has been appointed to create and implement the UK and European PR campaign.
David Smith
--------------
Seems they got the prize-money wrong
