A couple of things you want with this title of the video.
You should appeal to the larger audience. (Make the title easily recognizable to the vast pool world, not just bank pool afficianados.)
"SECRETS" have a special appeal to many people.
Use of the World Champion's name isn't going to hurt a thing. :wink:
Don't get too "cute" imo... Stay mainstream, the cuties will buy the video for the content. The mainstream will buy the video, hopefully because they identify with it.
The content if it is as good as I think it will be, will sell itself. Word of mouth is a good thing. No sense ticking off a particular target audience with a small target audience title and risking less appeal to the larger target audience.
Just my opinion...