The CD entitled "Kevin Trudeau Speaks," given out at the King of the Hill in Orlando, went something like this:
MR. TRUDEAU: [In progress]...So, for those 100 of you that keep your tour card for '07, that means in '07 you are guaranteed from the IPT a minimum of $100,000. Now, let me tell you --
[Applause.]
MR. TRUDEAU: Let me tell you how you're going to get paid. The first way you get paid is obviously with the winnings. So, at the end of the tournament, you get your winnings. That's the first way everybody gets paid, but up until now, that's the only way a player has got paid. Correct? You only got paid from your winnings, and if you never are in the pay line, you don't make any money.
Well, if you are on the IPT tour and you never get one single dollar in winnings, which is impossible because if you come in last on some of the tournaments you still make some money -- Right? -- and if you qualify for the IPT tour, it is pretty unlikely you are going to come in last every single time, but winnings is the only way up until now people got paid.
Well, there's a couple other ways IPT players are going to get paid...The IPT is going to have a very robust licensing business. Now, some of you may not be familiar with what licensing is, but it's an incredibly lucrative business when you combine television.
The World Series of Poker. How many people here are familiar with the World Series of Poker?
[Show of hands.]
MR. TRUDEAU: Okay. Well, if you go buy something that says the World Series of Poker DVD game or DVD, the World Series of Poker playing cards, the World Series of Poker home poker game, the World Series of Poker CD ROM, the World Series of Poker Xbox game, those are all licensed deals, and those companies have to pay the World Series of Poker a whole bunch of money to use the name, the World Series of Poker.
Last year, they made $30 million just on license deals. It's incredibly lucrative. So we're going to be doing the same thing with the IPT. So the IPT licensed material will include tables. We are going to have IPT licensed pool tables. We're going to have IPT licensed cloth that is being manufactured for us. We are going to have IPT licensed chalk. We will have IPT licensed pool balls, billiard balls. We have IPT licensed cue sticks, IPT licensed racks, Sardo rack. So all of these things are going to be licensed, and there's going to be other licensed stuff too like bags and hats and mugs and T shirts, DVDs. All these are licensed situations. Xbox will have a game, IPT Pool for Xbox. That will be licensed, and we will also be producing our own DVDs of all the events which will be, as I mentioned, sold around the world. We are producing instructional DVDs from IPT players. Our first one was with Mike Sigel called Mike Sigel's Perfect Pool DVD Set. So we are going to have a lot of DVDs for sale and a lot of licensed products, and that's a tremendous amount of revenue in.
A percentage of that is going to be paid back to all of the IPT players as a form of profit sharing, and there's a bunch of other revenue sources that the IPT is going to generate for us to be a profitable business. We are taking a percentage of that and divvying it up amongst the players in the form of profit sharing.
How much will you get? I don't know, but I know it's going to be enough where I feel very confident to guarantee that I am going to give you 100 grand. People say, "Well, he's guaranteeing 100 grand," and I'm going...They're going to make that easy. Do you understand? Because I know what the revenue side is going to be. So it's --
[Applause and standing ovation.]
MR. TRUDEAU: The other thing that is going to be I think a big advantage to you that a lot of IPT members yet -- are yet to realize -- and it will probably happen after the first season....[End of excerpt]
The atmosphere at the players' meeting was one of awe and jubilation. So far, Kevin Trudeau has followed through, IMHO.
AND for goodness sakes, it is worthy of mention to remember that this is the FIRST season, the FIRST tournament of which begins next weekend. The North American 8-Ball Championship will be broadcast LIVE in many parts of the world. It's a shame that here in the States, pool is on the bottom rung of the sports ladder, but times are a changing, my friends.
LET'S GET READY TO RACK 'EM!
JAM