jay helfert said:Okay first question.![]()
Where do I sign up?
jay helfert said:Okay first question.![]()
CocoboloCowboy said:As I understand it Jay a Full is 2K? Not asking you to tell any secrets but what do you project the return will be on the Investment?
jay helfert said:We now have six full investors and one for half. When we get about 12 to 15, I will start looking for a location.
jay helfert said:Okay here's the deal. I want to produce an All Around event in Los Angeles next year. I feel like men's pro pool needs something. There is a complete lack of quality events for the top men to play in. I mean, after the U.S. Open and DCC, what's left. There are a few good 25K added events put on by Mike Zuglan, Shannon Daulton and Mike Janis, and that's about it. Then you have the regional tours with two to five thousand added events, with the Seminole Tour being the lone exception.
I want to produce a Major tournament in Los Angeles with major prize money. I'm talking $60,000 in added money. It would look something like this.
Bank Pool - $225 entry fee - Limited to 64 players - $10,000 Added
With a full field, first prize would be $7,500
One Pocket - $325 entry fee - Limited to 96 players - $15,000 Added
With a full field, first prize would be $15,000
Ten Ball - $425 entry fee - Limited to 128 players - $25,000 Added
With a full field, first prize would be $20,000
Plus a $10,000 bonus fund that is distributed to the top three players overall.
$5,000 to first, $3,000 to second and $2,000 to third.
It's possible (but highly unlikely) for one player to win $47,500. I wouldn't be surprised if someone wins over 30K though. And several players may win 10K or more.
The entire event would last nine days, with the first five days devoted to Bank Pool and One Pocket. The last four days would be Ten Ball.
I'm projecting an overall budget of $100,000 to stage this event. I would be willing to put up $50,000 of my own money. I need another 50K to pull it off. I am looking for 25 partners to put up $2,000 each. They would each own 2% of the gross revenues the event brought in. Of course someone could buy a larger share. It is basically one point for $1,000.
Now for the risk assessment on this investment. YOU WILL PROBABLY NOT MAKE ANY MONEY! And neither will I. The best case scenario is realistically we break even or make a small profit. And the worst case scenario is you may get back only half your investment.
Projected income is as follows:
Live gate - $40,000 to $80,000. I'm looking at all day passes of $20. And a season pass of $120.
Exhibitor and Vendor income - $15,000 to $30,000. Ten foot booths that rent for $750 each.
Registration fees - $5,000 to $7,000. It all depends on how many players we get in each event.
Hotel rebates - $0 to $10,000. Totally a factor of what I can negotiate. Bottom line, we must get the ballroom for free based on room rentals.
Sponsor income - $1,000 to $20,000. Again dependent on what can be negotiated.
Table rental income - $3,000 to $6,000. This for after hours play on the sixteen tournament tables.
DVD sales - $10,000 to $25,000. There is a cost factor on this, so it is not gross income. Whether I produce the DVD's or have an outside company do it, we will get a piece of this pie.
So as you can see, the worst case scenario is that we all lose some money, me more than anyone else. I don't mind losing a few dollars, but I sure don't want to blow twenty or twenty five thou. The best case scenario is that we all make a few dollars, and put on a helluva event. NO ONE is going to get rich off this one!
Each investor gets two free passes to the event. That's it, sorry. We need that gate! All investors will get a full accounting of all expenses and all income. If it comes in under budget, the left over money will be considered as income. If it goes over budget, that is on me to make up. The investors still own their full shares. All investors will receive their full accounting plus a check within thirty days of the conclusion of the event. Supplemental income on DVD sales will be paid in quarterly intervals.
Investors will not be expected to do anything other than invest their money. The actual organization and conducting of the event will be up to me. Of course if any investors would like to help in some capacity, that would be a welcome bonus for all concerned. We will need personnel manning the box office, the doors and at the tournament proper. The fewer hired workers, the better the bottom line.
Okay first question.![]()
Meezer Girl said:Jay,
I can bring you a cashiers check when I see you at the "Swanee". If things come together before then I will mail it to you.
I can also certainly plaster posters all over San Diego County for you. If you use the Fed Ex Kinko's link up idea then I would be looking to pick them up from the 5304 Jackson Dr, La Mesa 91941 location
Fran
JoeyA said:Fran, I'm glad you see the benefit to the FED EX KINKO'S as an output resource to be utilized. I can send one file from my computer to any KINKO'S PRINTER location in the U.S. Volunteers like yourself could collect them from THEIR LOCAL KINKO'S and distribute them to local pool halls. It could be a little hassle getting the right number of brochures needed for each city but it is cheaper than sending them out via postal service.
Maybe a thread could be started to assemble volunteers to pick up flyers from KINKO's in each city that is interested in distributing them.
Extra copies should be kept for souvenirs and for autographing at the tournament. They might even be a market for them depending upon how nice they look.
It sounds like a great event in the making. I'll get some cost estimates together to see how much black and white cost versus color.
JoeyA
Meezer Girl said:Jay,
I can bring you a cashiers check when I see you at the "Swanee". If things come together before then I will mail it to you.
I can also certainly plaster posters all over San Diego County for you. If you use the Fed Ex Kinko's link up idea then I would be looking to pick them up from the 5304 Jackson Dr, La Mesa 91941 location
Fran
jay helfert said:Like Frank, I believe the biggest draw for this tournament, spectator wise, will come from Southern California number one and the West Coast number two. There will be a smattering of hard core pool fanatics that will fly in from out of state. As far as the players go, they can and will come from anywhere and everywhere. That's their job.
It would be VERY beneficial if I had someone in every city in SoCal assisting me in getting the word out, by distributing our publicity material in their area. Same goes for major cities out West like Phoenix, Vegas, Sacramento, San Francisco, etc. Anything within one days drive or a one hour flight is close enough to be a factor.
As far as distributing flyers and posters in the rest of the country, I'm not sure the cost factor would make it worthwhile. Posters aren't cheap. A printing of 1,000 could easily cost $2,000. And then you have mailing costs. I'd prefer to advertise nationally in billiard publications and with flyers handed out at major pool tourneys. Anywhere you can reach the players is good.
My preference once again is to saturate the S. California market. That is where we will get the biggest response. And there are enough pool fans and general sports fans to fill a 1,000 seat arena, IF they know about it. And that's always the challenge.
When we did the first L.A. Open in 1992, we ran 2 one-eighth page Ads in the Los Angeles Times and also placed it in several other major SoCal newspapers. The response was off the hook. We had two phones and they rang all day long. It is possible to draw people to a pool tournament, if you don't keep it a secret.![]()
There's an old saying that is appropriate here. You have to spend money to make money. In 1992 we spent an unheard of $15,000 on advertising, $10,000 of it in local newspapers. And it worked, that's all I know. There are people out there who like pool and would pay to see the world's greatest players. Just make sure they know they're in town! :wink:
frankncali said:Joey
Just curious as to what you would think the return would be in putting out the flyer/posters across the country??
Not your personal return but rather what do you think you would gain out of placing the posters all over the US?
I think blanketing the SOCal and west in general would be very worthwhile but am wondering how much a poster in GA or NJ would really help. Just looking at the return on the investment. Posters, especially good ones, are not very cheap.
Perhaps this could be the AZ posters contribution to Jay's project. A grassroots funded and distributed project with Jay signing off on it.
Maybe I am way off in my estimates on poster numbers and costs. What do you think 1000 posters in good quality and in a decent size would cost?
Also if something changes and you can not provide tournament boards I can handle those on my end. Not 100% sure as to what size Jay would want the boards.
Hope Ike doesnt make a trip your way!! My relatives are still without electric from Gustav.
frankncali said:Jay
What do live remote with radio stations cost? Are they cost effective. Here I listen to Frosty, Heidi and frank on 97.1 and they are constantly making appearances and have quite a listening base. The station also has
Tom Leykis. I would think that that network would cover quite a large range of pool fans. Not sure what a remote or plain old advertising would cost.
I wouldnt worry about blanketing SoCal with flyers and posters. There is a strong network of people you know here that will assist in getting that done. Myself I travel all over from Bakersfield to San Diego to Vegas for work so I can hit many places.
I know it will be a pain to be forced to go into many pool rooms/bars :grin: but I think I can manage.
I am a member of the Fraternal Order of Eagles so i can get some flyers to those locations. Every lodge I have been to in SoCal has tables and I believe we are about to start a challenge series between lodges.
JoeyA said:Jay,
I was just looking at the projected income and it looks pretty sporty. What are the estimated expenses?
JoeyA
SloRoller said:Jay put in in for 2k.
I think its a great thing for the area and for pool.
Hopefully investors won't have to pay to see the matches...:-}
SR
SloRoller said:Jay put in in for 2k.
I think its a great thing for the area and for pool.
Hopefully investors won't have to pay to see the matches...:-}
SR