Not really a brand... More of a statement of fact for the poors errrr pros....
Branding in Pool
- Thread starter JAM
- Start date
Has been since the 70's even though they are putting out junk today.
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Sorry , deadnutz. You be wrong this time. They didn't use that logo until 1990.
For cue guys I think the South West cactus, the BB or Boars head of Black Boar, the Adam cue Griffon, McDermott and the clover come to mind.
JV
JV
I gotta agree, Minnesota Fats is the most recognizable name in the history of pool.
I always recognize this in a pool room
Fortunately or unfortunately, so does my partner! :indecisive:
That's actually quite funny. I'm not sure if anybody outside of the pool world would get it, but that just might be a bestseller in some circles.
Hi, Mr. Mayor. I'm actually working on a job about branding and how a logo can sometimes be beneficial to the success of a company. Everybody knows, say, the Nike Swoosh logo.
Meucci and Brunswick for sure are legendary pocket billiard companies, but when I think of those two companies, me personally, a logo does not come to mind.
In the alternative, though, when I think of Predator, I envision that golden panther logo in my head. It's an excellent display of branding a name with a logo, much like the Playboy bunny head.
The more press a logo gets for a company, the better. As another example, every time I think of CSI (Cuesports International), I immediately think of that logo that is in Holly's avatar. The more exposure a logo gets, the better for the company.
Cuemakers create their own logos on their cuesticks, similar to livestock branding. Everybody knows who the double-B is (Black Boar).
Well, I'm working on a little something, and I hope to come up with a unique and recognizable brand name *and* logo. In the meantime, I am taking notice of all pool-related logos. To date, I think the Predator has done an excellent job with its brand name and logo. When I see that golden panther, I know it's a Predator product.
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An Eight Ball. - Everyone knows what it is and what it means.
Predator's Cat. - Everyone in pool knows this logo.
Those are the two most recognizable icons in pool in my opinon.
Branding is always important because like a name it's how products are identified and distinguished from other similar products. A brand is a promise (or warning) to the consumer that the product has a certain quality level.
When I see the golden arches then I can already taste the food. (inasmuch as it can be called food). I know what to expect.
Someone can go on the wanted and for sale section and announce that they have a black JB Case for sale and show no pictures and there will be a certain percentage of buyers who will be willing to buy it simply on the strength of the brand alone because they know by now what "JB Cases" stands for. (sub in any other known case brand).
John, post your logo in this thread. I want to see it. :smile:
Not going to set the world on fire with this one.
However I am pretty proud of this one and I'd also like to share something interesting about it that sort of pisses me off.
That is the logo.
But what pissed me off was that it seemed as if EVERY dealer felt they had the right to distort it as they wanted to when displaying it in their catalogs and on their websites.
I didn't see them doing this to any other brand, only to ours. All of the following ones are WRONG.
Fury's new brand manager comes to them from Adidas. (all of clothes are Adidas)
He has drafted a 17 page manual detailing exactly what is and is not allowed when displaying the Fury logo.
This is a big subject.
Did you know that brands (trademarks) can be owned forever, unlike patents and copyrights which are limited and become public domain after a set period of time? The general rule of thumb is use it or lose it. As long as a brand is in continual use in commerce then it's owned by the user UNLESS it's legally taken from the user for some reason.
Also there are over 400 categories of products that brands can be applied to. No one can register a brand for all categories at once, each registration application must be for a specific category or a limited set of related categories. The only exception are "nationally famous" brands which are protected automatically in all categories. Also famous people's names are protected in all categories. Don't ask me exactly how this works as trademark law is a murky business bordering on the arcane.
Not going to set the world on fire with this one.
Actually, sometimes less is more, John. I like it, and it states exactly what it is, so that's a good thing.
JB Cases said:
In pursing a logo, I am also trying to get a domain. Granted, I'm not a computer guru, so I'm punting here, but what I am currently trying to understand is this: Why does http://keithmccready.com go to http://cuezilla.com?
I know when they changed the logo. I was just saying that it is a very recognizable brand. Was in the 70's and still is today.
Registrant:
Deno J. Andrews
Registered through: GoDaddy.com, Inc. (http://www.godaddy.com)
Domain Name: KEITHMCCREADY.COM
Actually, the good cues say, "19 oz.".:smile:
I think it's vitally important if someone want to be as successful as they can be. Looking at many folks who don't have a website, never mind a FB page or a brand-logo for themself, I see a lot of missed opportunity. We all know dozens of 'nicknames' for the pros, but it often just ends there. Just with my small companies, I do all I can. If I had the fortune to tour around, it'd go nuts. hah.
I've setup a brand site for Kim White at LoneStarOfTexas.com, she likes and and get's a lot of exposure from the site, nice business cards, and having more exposure running the Lone Star of Texas Billiards Tour. I made the brand graphic for her and the tour.
I've setup a brand site for Kim White at LoneStarOfTexas.com, she likes and and get's a lot of exposure from the site, nice business cards, and having more exposure running the Lone Star of Texas Billiards Tour. I made the brand graphic for her and the tour.
People sometimes make up domain names using the names of famous people in order to capture the eyeballs of people who search for those famous names. Other times people would buy up domain names using famous people's name in the hope that they could sell the domain to the famous person at some point for a large amount. Also known as cybersquatting or namejacking (or extortion in some cases).
http://en.wikipedia.org/wiki/Cybersquatting
It is currently illegal to use a famous person's name for either of these purposes. Back in the old days about ten years ago
This was a prevalent practice with people buying up millions of domain names and either sitting on them or directing the traffic to viagra sites and such. There was a famous case of some preacher who bought hundreds of thousands of domains and was using them to "raise money" for the church by encouraging the famous people/brands to buy the domains from him.In any event Deno should be willing to transfer ownership to you for free. It only costs about $10 a year to own a domain and there are no other costs. There is no legal basis for him to own it and he (or anyone else) can be forced to abdicate it if it should come to that. All you have to do is file a complaint with ICANN
http://www.nolo.com/legal-encyclopedia/cybersquatting-what-what-can-be-29778.html
Generally famous people are entitled to domain names using their names. You should not have a problem getting Deno to give it up. If so then you have routes available to you and of course you have thousands of fans willing to testify as to Keith's fame. Having been in a famous movie doesn't hurt either.
