I think others have addressed the tax issue but that wasn't my thought really. My thought is to INCREASE the fees to league players by .25cts per player per week and use that money to fund a sustainable professional tour with television exposure and a vast grass roots marketing campaign to put pro pool in the hearts and minds of as many people as possible. The broad base of financial support would be barely noticeable on an individual level but the up side would be larger leagues, more payouts, better trips, more contact with pros, and of course a clear path from the amateur league to professional pool with some common ground. In tennis, bowling, golf etc...the amateurs play the same game as the pros.
So doing this would have the effect of building pool on a solid foundation that doesn't rely on an infusion of "new money" nor on new games or a savior or a hit movie.
Eventually the idea is that when and if the tour were constant and solid and on TV then it would attract bigger sponsors, fortune 500 advertisers and that then would make it even bigger.
Imagine, all those old players who still want to and can compete......Geritol, when the Champion inside you still wants to win the US Open, again! - Nick Varner.
Pool can speak to every age group and still be played at a high level by every age group. So for advertising purposes it speaks to every demographic.
But as long as there is infighting and malicious rumors such that the best people currently in the sport have to dispel them this way we won't ever get there.