The key is creating an emotional attachment between the players and viewing audience. Let's face it, that hasn't even been attempted in the last 15 years.
Sports and games don't just put themselves on TV, there's actually professional promoters behind the scenes. These promoters also work with professional directors, producers, marketers, advertisers and yes, even the players behind the scenes.
Pool's not on TV for one simple reason "No one is behind the scenes making sure it's professionally produced, marketed and promoted". The business of TV wants pool or any other entertainment that can provide content that's new, exciting, and charismatic.
There's a formula that's used and the world of pool is full of exactly what's needed to succeed......and the game can't do it alone, it needs the same components that other sports already have in place......'
Preachin to the choir bro. Preachin to the choir.
Marketing is the Teacher.