As I understand it the flipping is not as lucritive as it used to be.
Southwest has raised the prices to reflect today's cost and isn't honoring prices that the cues were originally ordered at .
They just started this a short time ago.
Someone who knows more than me can feel free to elaborate.
I have been told that this is in fact the case with SouthWest. At one point I commented to Laurie that a ten year wait list is job security and she made the observation that the problem is that they are (were) selling cues at prices of 10 years ago.
In a way the cue flippers also drove SouthWest prices to this level. On a purely business standpoint Laurie could look at the market price and decide that they would prefer to make less cues and still have the same amount of revenue OR make the same about of cues and have more revenue. SouthWest was never oriented towards having dealers.
I don't know if the cost of materials and labor has increased so much over the past decade.
I know from my own business that in three years my labor cost has gone up a lot because the people are now more skilled and as such worth more to me to keep them. So I pay them much more than they could make elsewhere.
But it is what it is and business goes how business goes.
Supply and Demand.
If I were in the market for a SouthWest then I would be willing to pay the going price for one. I have owned one for about an hour and I wish I had never sold it. The other one I bought turned out to be a Les Blevins and so I gave it back to the guy I got it from and got my money back.
I was at my friend's place the other day and he has about 14 SouthWest cues as well as cues from plenty of other makers.
So I got to hit with some of the SouthWests and compare them to the other makers. Personally, for me SouthWest is worth it. I don't know what sort of magic fairy dust they put in the cues but the cues hit fantastic. There are a lot of cues on the market which feel "similar" but they aren't the same, in my opinion.
I am not saying that SouthWest is the best hitting cue. It's not even my favorite cue to play with, but there is not a doubt in the world that you are playing with something special when you pick one up. For me the SW is a touch too stiff and that is of course totally subjective. But I would be totally happy playing with one and wouldn't think for a second to worry about my cue's performance.
So I guess what I am saying is that I feel SouthWest deserves to be where they are and the market will never be soft on them because there is only one SouthWest cue company.