Don't stress the rep stuff. I never understood it, either.
I have been building cues for about 10 years. I have never advertised or openly marketed my cues, and I haven't been accepting orders in about 2 years, likely never will again. It's a hobby, meaning my family & me do not depend on it for any food or bills. As such i'm free to build whatever I want, whenever I want, for whomever I want. I spend the vast majority of my time with my children & wife. Cues are something I do to keep from pulling my hair out. It's my "man time" away from the woman & kids. I love pool, cues & love building cues.
Most of my woods come from me actually travelling all over the world collecting them. When i'm somewhere & see an interesting piece of wood, I buy it. It doesn't matter to me if it's a board or a piece of furniture, it becomes a cue. My shaft wood is all processed by me from raw stock & a lot of time I cut & mill the tree they come from. I simply have fun with it. It starts on a cold winter day in the woods with a chainsaw & tractor, goes to the mill & gets sawn, thrown in a kiln, sorted for defects then marked & recut into shaft squares, dowelled & hung to wait for the series of cuts. It's fun. Cues are uber slow in the making, but I have my hand in as many steps as I possibly can.
I began building cues because unlike some of the great players, I don't have a natural talent for the game. I tried putting in the work & time & lost tons of cash gambling, still to only be a consistent B player with hints of A tendencies. But I love the game & any fair edge helps. So I began building cues that made the game a little easier for me, and devoted my focus into the finer aspects of how a cue should hit, feel, respond, play. It was for me, my game. It just so happened that other people liked them as well & in no time flat I was swamped with people asking for cues. I never intended for it to become a business & certainly wasn't looking for fame or recognition. It just happened. Then it became a personal goal of mine to build the absolute best playing cue ever. I certainly wasn't ever going to fulfill my dream of being a great player, but had/have a chance at becoming a great cuemaker. And I have the resources to do it. So all I gotta do is keep learning, and keep getting better at making a cue that's easy to play with. Maybe by the time I have 30-40 years in the game i'll be something. Maybe not. But i'll have a helleva fun time trying. I'll certainly never stop getting better or learning.
Hopefully that answers your question about who I am & where I came from. I'm friends with several other cuemakers, some beginners & some the best ever in the history of cues. Believe me, if anybody knew why players choose one cue over another then we'd all be cashing in. But we don't. So I can't answer your questions about cue value. All I can offer you is a look into why I build cues. It's fun. That's it. I don't care about the money. It's peanuts. My life is my family. Cues are expensive wooden toys for grown-ups that can afford the luxury of them. Kids collect baseball cards. Grown-ups collect cues. It's fun.