Here's something I don't get. The room I play in (all seniors) ranges from some beginners to guy that have played for years. The number of them who don't have a clue who SVB or Dennis Orcollo are is amazing. Sure they may know Minnesota Fats or some other "big" name from 50 years ago.
I bet if you go to the local golf course and ask a similar question about say Mickelson or Tiger or even Rahm you probably be hard pressed to find someone who didn't recognize the name. Maybe all most pool players care about is playing the rest really doesn't matter.
A lot of this has to do with the way golf (and pool) is played and announced.
In golf you get to see 20 seconds of a player lining up to take a shot, them move on to a different player different hole, so that after an hour of watching, you have an idea of who all is playing, where they rank, how they are playing, a bit about the charities this event is donating, and basically a rundown of the entire event. Even the commercials are not "that bad". But that is how golf is, hit the ball, walk for 4 minutes, wait, hit the ball, walk for 4 minutes, wait.....
In pool you see 1 game from break to high ball, then watch a 6 minute commercial, then 7 minutes of another game, the 6 minutes of another commercial,... Nothing about other tables, other players, charities, equipment,.... Nothing
And in pool, the commercials are significantly more terrible than the commercials in golf.
There is a reason people watch golf on TV.