But how much is imported from China? I have never dealt with an imported cue. Especially here on AZ. I'm saying in the past 10 years the market has almost tripled. Which has a gross affect on national companies like Viking. Look at Blackcreek cues, Tony Zinzola, Bryan Mordt (BCM), just to name a few. My opinion is they build a hell of alot better cue than Viking ever will and they are home based cue makers. Meaning their shops are right out back so to speak. I'm truly sorry Viking is closing it's doors but I also forsee alot of other companies doing the same. I've been reading alot about how Meucci is taking a turn for the worst. In quality and customer service. Production cues have always been turned away from from what I have seen on the wanted/for sale section. I may be speculating but anyone. If you could get a Meucci or a Cog at the same price, which way are you going to go?
I once read a quote that McDermott's biggest year was 60,000 cues and that was at the height of the boom after the Color of Money. And a LOT of those cues were being exported to Europe and Japan.
So if that was McDermott's peak then where are they now when the market is very soft?
Put the output of all the small cue makers in the USA at a modest 25 cues per maker on average and figure that there are around 500 active cue makers then you have 12,500 cues in the $500 average moving into the market every year. Couple that with a thriving secondary market where people are buying and selling cues, AZ, EBay, Craigslist and you have less buyers for new cues.
And the market is flooded. It's a consumer's paradise when it comes to cues, especially right now. Demand has slowed considerably and the selling landscape is very different than it was 15 years ago.
There are very few stocking dealers left. Most poolrooms and retail shops order in the bare minimum because they get beat up by internet dealers. They let themselves get beat up though but that's another story for another time. I guarantee you if I had a pool room or a retail store then NO internet dealer would EVER have a better price than me on ANYTHING. Add to that the fact that just about anyone can get an account from the wholesale companies and buy at wholesale prices with no minimums.
This practice puts a hurting on business all throughout the chain. It makes it difficult to plan inventory, difficult to compete when Fred at the pool room can sell you a Viking for 10% over cost and his total investment is 10cts to make the phone call.
Be honest, how many of you have shopped a product at a retail store in full knowledge that you will not buy it there because you know the price is lower on the net? You just want to see and feel the product before you pull the trigger. So you use the store's resources, building, lights, stocking personnel, and their investment to satisfy your curiosity and put your mind at ease and then go home and order the product. So imagine if that happens with Viking cues? Except that you can't FIND Viking cues in retail stores because dealers stopped stocking them since they didn't want to compete with the net on price.
Now again, this is another topic but I honestly believe that in today's landscape retailers need to be willing to sell for lower prices to be more competitive with the net. I would NEVER lose a sale to the net on an identical product, never. Why?
Because I would have a computer set up on my counter with every known website selling pool gear and whenever anyone came in looking at a cue I would look it up and offer it to them for the internet price AND tell them that it will ship to ME and if anything is wrong with it then I will handle it.
Anyway who knows really why Viking is going under? I am sure that some folks have talked to the Harts and have a clear understanding of why. I would not doubt that competitive pressure plays a big part of it. 45 years is not a bad run though in my opinion. A lot of companies don't make it half that long.
They have been a leader in the business, innovative with their designs and brought us some of the most entertaining catalogs and commercials.
I offer my condolences to the Harts for the loss of their business and my heartfelt thanks for all that they have done in this business for the past 45 years. We at Sterling have always been very proud that we are a Viking dealer and we have tried to keep a good amount on stock. It's certainly a loss to us to lose a great supplier like Viking.