A little history lesson on why the PBT failed...
Don Mackey made the deal with Camel.
Camel (RJ Reynolds Tobacco co.) had two gentlman, Wayne Robertson and Larry Kiger who were tasked with marketing our game and our players to their target audience - users and potential users of tobacco products.
Halfway through the first year, RJ Reynolds decided that the PRO players and the PRO tour would not provide a return on their current investment - however - league pool (amateur pool) was played in taverns and bars and pool halls... they could market their tobacco products to people in amateur pool much more easily.
Mackey knew that Camel was going to drop the Camel Tour at some point - so... behind the back of RJ reynolds he set up a meeting with rival tobacco company Phillip-Morris.
Well, he didn't cover his tracks very well, and the Camel tour was shut down soon after.
Mackey took RJ Reynolds to court and was eventually awarded a sum of $886,000 by a jury in the courtroom of Judge William Osteen in Greensboro, North Carolina.
Here the text from May 16, 2000 newsclipping....
Jury Sides With Billiards Tour
GREENSBORO, N.C. (AP) -- A federal jury found that R.J. Reynolds
Tobacco Co. hustled a professional billiards organization with
sponsorship promises, but then backed out of contracts to support the
group's pool tournaments.
The jury awarded Pro Billiards Tour Association Inc. $886,000 in
damages on Monday. The nation's second biggest tobacco company has not decided if it will appeal.
The association had accused the maker of Winston, Camel and Salem
cigarettes in the suit of fraud, unfair trade practices and breach of
contract.
Judge William Osteen dismissed the tour's claims of fraud and
unfair trade practices, but allowed the case to proceed on the claim
that the tobacco company left the billiards group financially ruined
when it promised to sponsor it in 1997 and then backed out at the last
minute.
The jury awarded the damages to make up for lost income and debt
incurred during 1996 and 1997, the years the jury found Reynolds did
not fulfill its contract.
Tour commissioner Don Mackey said the verdict will enable the tour
to stage pool tournaments again in 2001. It hasn't held a tournament
since 1997.
R.J. Reynolds officials believed that evidence presented during the
trial showed that the company was "honorable and lawful in its
dealings" with the tour, said Jack W. Henson, the company's senior
counsel.
Mack Sperling, one of the tour's attorneys, said RJR agreed to pay
the pool association $500,000 in 1996 to help defray its expenses, but
the company paid only $80,000. The financially strapped tour that year
bounced checks to players and owed money to hotels that hosted
tournaments, according to testimony.
In 1997, Reynolds again promised to sponsor PBTA tournaments, but
then backtracked and unveiled its own Camel Pro Billiards tournaments.
RJR took over tournaments previously run by the PBTA, solicited players
who had played for the association and hired the PBTA's tournament
manager.
Andrew Copenhaver, a Reynolds' attorney, argued that the company
neither made a long-term financial commitment to the pool association
nor did it promise to pay the association $500,000 in 1996.
I don't think reviving the PBT would be such a great idea, given their tumultuous history.