Cj's center of the cue ball is offset a touch in side of the vertical axis of the cue ball. Your center of the cue ball is on the vertical axis of the cue ball. He is not pivoted or paralleled to the inside, his entire alignment is a touch inside lined up to the contact point he wants to hit. Now with this technique the contact point is kind of a reference for him because he just wants the cue ball to kind of bump/rebound/ ricochet/etc into the object ball throwing it to the pocket. With this technique, you do not have to be exactly on the object ball contact point to make the shot.

He has a center cue ball it is just at a different spot than yours, so he would put English on the ball the same as you would.
I think he likes this technique also because of cue ball control, its very controllable and predictable. He doesn't seem to like the cue ball spinning off the object ball and hoping he lands good on the next shot.
he want to control his destiny as much as possible and not rely on luck. This is how I read CJ