First, what a treat it is to have some serious and thoughtful discussion on how to improve men's pro pool.
Second, while my two friends SJM and lfigueroa have made a number of thoughtful insights here, I am a bit surprised that lfigueroa left out something he has mentioned to me a number of times...better venues for spectators.
In golf, someone is making money when people pay $75.00 to watch one day of a major tournament. In pool, when a regional pro tour comes into a local room it is hard for the room owner, promoter, or players to make money off "the gate" because the rooms are not necessarily designed for spectators.
If a room were to be built and designed with the pool spectator in mind, and games were chosen for maximum entertainment value, could the economics of pro pool improve? Perhaps? Right now, at least in St. Louis, MO, people are hurting big time. My wife would definitely like me to take her out to dinner and then to a swanky live pool match with the best pros in their best attire, where the audience is dressed up, especially if this could be done for a price cheaper than going to a music concert or Cardinals game (this is fairly likely given what tickets will cost to a Cards game next year--Pujols retirement fund). She could get a little program/ Play Bill that would tell her about the game being played, it would have advertisements, and it would have a biography of each player to tell her about a player's life, struggles, etc.(chicks love that) and she could watch live entertainment with me at a price WAY cheaper than a Cardinals game. Is this a bad idea? I don't know, I am honestly asking, but given pool's current state it might be worth a try.
This model might be more viable if these types of venues were built in various locations so players/ events could travel from city to city, not unlike golf tournaments. Maybe let local players pay a huge sum of money to play on the equipment in there when events are out of town---not unlike country clubs in golf.
kollegedave
Already been tried. Jim McDermott, the pool room owner from Tulsa not the cue maker, built a fabulous tournament room with great spectator seating all around. He built this directly behind his super popular and great pool room Magoos. He hosted/held several events there and could not fill the place with spectators.
Jim owned two poolrooms at the time, the Tulsa Billiard Palace and Magoos. Magoos was the more upscale one and still thrives today.
Jim ended up having to dismantle the Pro Arena for lack of support. The audience just isn't there.
Going back to the IPT, I was at the inaugural event, Mike Sigel vs. Loree Jon Jones.
For all the hoopla they did and all the money they put into producing that event and as nice as it was, we almost didn't get there in time to get our seats. The reason?
No one at the Casino where it was held had any clue that it was going on.
Not until we made our way back to the convention center area and came to one set of stairs that had a small sign next to them pointing the way did we find the event.
We came down the stairs into a wonder land of pool with posters of the greats adorning the hallways leading into the foyer for the event. Inside the event was amazing.
But the saddest part of all is that directly above us was ten thousand people who had no clue that two of America's greatest players were about to play a match. Even if they had had some interest to try to attend they wouldn't have known it was even there.
The build-it-and-they-will-come concept has been tried. They don't come.