I agree also.
Vested interest doesn't mean that it needs to be an invested interest (although investment helps) and possibly the industry leaders can and will realise this.
It appears the industry had enough foresight to honor (HOF inductee) Barry Hearns and Matchroom sports as a major player. Did the industry follow thru and market/advertise the Mosconi Cup that's soon upon us? Feels like Zippo, but why,???? its a NO BRAINER.