Here's what I know. Not much different than what's already being circulated.
http://povpool.com/bonus-ball-bouncing-back/
http://povpool.com/bonus-ball-bouncing-back/
POV Pool Story: "Bonus Ball Bouncing Back!"
- Thread starter POVPOOL
- Start date
Usually, after a business "failure" and upon re-entry into the marketplace, the failed business addresses and makes changes to it's business model in order to make sure that it doesn't fail again.
What, if any, changes is BB undertaking? Or do they just intend on doing more of the same exact thing that they did before and caused their failure?
J
What, if any, changes is BB undertaking? Or do they just intend on doing more of the same exact thing that they did before and caused their failure?
J
Shortened season to minimize cost is what I see. I believe condensing the season and doing it in a shorter period would make sense financially for season 2 if there happens to be one. Instead of six months maybe do it in two so players are free to do whatever else they like and cuts down on cost associated with working for BB.
Larry had an original vision, then altered that vision based on the advice of his peers, and upon launch at week #1, ultimately reverted back to his original plan due to obligations to the original investors. The result was... well, obviously far from ideal (hence the hiatus).
Doing one thing, promising another, and then being obligated to a third, certainly presents a problem or two.
Anyway, he's now giving BB a second push, this time more along the lines of what was suggested prior to launch. That means making everything free in hopes of building a fan base prior to attempting to monetize. He's also shifted the focus from live streaming, to tape-delay intended for TV networks.
It's a bold plan, but at least it's a little more financially viable. I personally love the game, and have put a ton of work into designing the studio, graphics, and stats system, so I'd love to see it succeed.
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Larry had an original vision, then altered that vision based on the advice of his peers, and upon launch at week #1, ultimately reverted back to his original plan due to obligations to the original investors. The result was... well, obviously far from ideal (hence the hiatus).
Doing one thing, promising another, and then being obligated to a third, certainly presents a problem or two.
Anyway, he's now giving BB a second push, this time more along the lines of what was suggested prior to launch. That means making everything free in hopes of building a fan base prior to attempting to monetize. He's also shifted the focus from live streaming, to tape-delay intended for TV networks.
It's a bold plan, but at least it's a little more financially viable. I personally love the game, and have put a ton of work into designing the studio, graphics, and stats system, so I'd love to see it succeed. At this point, all I can do is run a camera, and hope that Larry follows through this time around.
Well, I still wish you all lots of luck, but doesn't anyone there even consider that the product, itself, requires some tweaking in order to make the "plan" more viable. Just a thought.
J
Jimmy, that's just it. The product was a soft launch, intended to be refined over time, so that a proper product would be ready by the end of the regular season. Keep in mind there was no test run, no ...anything. Layers were supposed to be added, and changes made as needed, so that by playoffs, it would be ready.
The trouble is, problems compiled right from week 1, and ultimately made it impossible to make improvements to the product.
Larry and John G have been busy for months. I know they've been working hard, having meetings with all sorts of people, and Larry was even recently in Vegas taking care of some business. Players and staff have their fingers crossed that everything will be in place come November's relaunch, but in the end we can only wait and see.
NYC cue dude
Banned
The problem I see is that the players will now have to consider being part of something that will pay very little before building up to a self sustaining model. It's great that BB will pay what has already been earned. And they will get the rest of the season filmed for just a few days work. I'm guessing that players will be offered a flat fee for their participation to complete filming. BB will get to pay a VERY SMALL fraction of what was originally promised to the players, for their first "complete" season. If I was going to venture another guess, BB will be marketed, as a finished product, to an array of TV stations. It will either be sold into production, or BB will be sold or it will die on the vine.
I'm clairvoyant, btw.
I was going to say that this is what it looks like he's doing...
Nathan, this is exactly what it looked like was happening to me when this was announced.
Give it out for free, build interest tape the rest of the season with the hopes of using the built fan base to monetize it. I'm sure the interest is already there from third parties as well so long as it can be proven to have and or build fan base. In fact, I can see the initial hiccup as being a positive as with proper marketing if interest can be built, it will show that additional interest can built more readily. IOW it gives a baseline for what marketing can do as the sport is built.
Jaden
Larry had an original vision, then altered that vision based on the advice of his peers, and upon launch at week #1, ultimately reverted back to his original plan due to obligations to the original investors. The result was... well, obviously far from ideal (hence the hiatus).
Doing one thing, promising another, and then being obligated to a third, certainly presents a problem or two.
Anyway, he's now giving BB a second push, this time more along the lines of what was suggested prior to launch. That means making everything free in hopes of building a fan base prior to attempting to monetize. He's also shifted the focus from live streaming, to tape-delay intended for TV networks.
It's a bold plan, but at least it's a little more financially viable. I personally love the game, and have put a ton of work into designing the studio, graphics, and stats system, so I'd love to see it succeed.
Nathan, this is exactly what it looked like was happening to me when this was announced.
Give it out for free, build interest tape the rest of the season with the hopes of using the built fan base to monetize it. I'm sure the interest is already there from third parties as well so long as it can be proven to have and or build fan base. In fact, I can see the initial hiccup as being a positive as with proper marketing if interest can be built, it will show that additional interest can built more readily. IOW it gives a baseline for what marketing can do as the sport is built.
Jaden
Larry had an original vision, then altered that vision based on the advice of his peers, and upon launch at week #1, ultimately reverted back to his original plan due to obligations to the original investors. The result was... well, obviously far from ideal (hence the hiatus).
Doing one thing, promising another, and then being obligated to a third, certainly presents a problem or two.
Anyway, he's now giving BB a second push, this time more along the lines of what was suggested prior to launch. That means making everything free in hopes of building a fan base prior to attempting to monetize. He's also shifted the focus from live streaming, to tape-delay intended for TV networks.
It's a bold plan, but at least it's a little more financially viable. I personally love the game, and have put a ton of work into designing the studio, graphics, and stats system, so I'd love to see it succeed.
It's a great game to watch. Hs a bit of everything. I truly hope it comes back
Give it out for free?? I recollect that JCIN estimated that BB costs 50K/week. So the new and improved marketing plan is to dig a deeper hole in which the players and investors can bury themselves in. Makes sense to me.
Give it out for free?? I recollect that JCIN estimated that BB costs 50K/week. So the new and improved marketing plan is to dig a deeper hole in which the players and investors can bury themselves in. Makes sense to me.
Maybe the people investing aren't sweating the costs at this moment. As hard as it is for some folks to believe for some people millions of dollars isn't much money.
Maybe I am stupid but I see businesses being acquired for tens and hundreds of millions which have never made a dime in profit.
I see plenty of really stupid shows making it to tv. So the way I see it is that if Bonus Ball shows up with a product that's ready to go then it's possible it will find buyers in various TV markets.
Again Travel Channel - World Poker Tour who would ever thought that televised poker would work on a channel about vacation spots? The WPT was passed on by many many channels who now probably wish they hadn't.
For all we know some executive somewhere might just use that exact pitch to his boss, "we don't want to miss out on the next WPT, we should through 20 million at this thing and see what happens."
Give it out for free?? I recollect that JCIN estimated that BB costs 50K/week. So the new and improved marketing plan is to dig a deeper hole in which the players and investors can bury themselves in. Makes sense to me.
It's extremely hard to sell a product when no one even knows what it is, and that's one of the main problems with BB. Especially when the product is still in the early stages of development. You have to build a sizable market before trying to monetize such a product, and that requires serious financing up front. The initial launch showed just how vital that step is, and how marketing and promotion cannot be skipped.
For BB to succeed, it needed to be funded in full for 2-3 years without any returns whatsoever. Apparently that was not the case, but thankfully this new BB push aims to rectify some of these issues by changing the format (aka cutbacks), hopefully giving a better chance for people to become acquainted with the game while keeping things financially viable.
I have absolutely no idea what will become of BB, but I do know that I look forward to the November matches. Pitfalls and controversy aside, I very much enjoy watching this game.
Nathan, hope that I don't appear to be bashing here, because I'm not, I'm just just trying to throw out the very real possibility here, one that doesn't even appear to be on the creators radar screen,...that the problem with the enterprise is the product, is, in fact, the game of BB. Everything else in the way of tweaking, PR, and delivery is meaningless if the actual "product" is something that the public does not understand or want.
Of course I can be totally wrong, but it certainly appears that way to me.
Good luck again.
J
BOGUS BALL bouncing backwards again. It was a complete failure the first time,so now with more smoke and mirrors,they are trying to sell a "dead horse" to any unsuspecting buyer.NATH,just 1 question,when is BB going to pay the players,in full,for their prior work?