Same topic came up on Reddit. Here’s my take.
While the Olympics is a major international tradition with significant appeal, interest in the Olympic Games is trending downward. Fewer cities are bidding to host the Olympics as most host cities experience financial strain from the event. Traditional TV viewership is taking a harsh drop. While modern digital platforms for consuming the Olympics are becoming a more preferred method of consumption, the financial viability of the OIympics is under threat of reduced broadcast, advertising and sponsorship revenue. With competing forms of entertainment available they know they need to appeal to the youth today to maintain that audience as adults in the future.
The IOC does recognize cue sports as "Olympic sports" thanks to efforts from decades ago establishing world standardized rules and a structure of international governing bodies like the WCBS. But cue sports haven't been selected for inclusion in "The Olympic Games". As a consolation it is awarded participation in "The World Games". And frankly that has been a very lackluster production when you compare it to commercial pool events. Having snooker, carom, and pool joined at the hip under the WCBS also makes the logistics of the joint event awkward by constraining the use of available space and resources. You get one room with a two pool tables, single snooker table, and single carom table making it more like an exhibition than an actual tournament.
In my opinion the IOC is not likely to pick cue sports to include in the games. I can see a day where they'll start reducing their footprint of sports for economic purposes. But they are still adding games on occasion trying to appeal to the youth. The Youth Olympic Games is a trial event since 2010 to see what has strong appeal. They can test these out because some sports are more permanent and other are labeled as provisional. So provisional sports are more on a trial basis and that's why we see things like surfing, sport climbing, break dancing, 3x3 basketball, BMX, etc.
The main focus on WCBS to get cue sports into the Olympics has been to court interest from the host city. Usually the host city gets to select a couple provisional sports to be included for their year. They've made a failed attempt at Tokyo in 2020. Failed attempt at Paris in 2024. They're certainly trying to get attention from Los Angelos in 2028. But they probably have a better shot at Australia in 2032. And in any case, if successful they'll just be a provisional sport with no guarantee it won't be a one-and-done.
I'm skeptical. I have more interest in seeing the actual commercial side of the sport flourish. All my eggs are in the Matchroom WNT basket. And as we know the Olympic-affiliated governing body, WPA, doesn't play well with Matchroom because it strives to assert its Olympic-affiliated authority over the commercial operation of pool and Matchroom is showing it doesn't need Olympic-affiliation to operate successfully. So as long as the WPA and its regional members like the ACBS are actively threatening bans on WNT pros, you won't likely see the commercial operation of pool be a benefit to making a case for Olympic inclusion. "Hey look how popular pool is. Let us in the Olympics. But you won't see any of those star athletes if you do because we've banned them from our structure."