. . . those over 45 are buying customs just because, because it looks nice, because they like the maker because they want to possibly flip it later, because what ever, it doesn't matter actually, they are buying it just because they can as those over 45 are the ones who actually have more disposable income to play with, and not because they think that custom plays better.
I have a very desirable custom amongst my many cues, does it play better than my Schon's or Jacoby's, can't say that, does it play worse, heck no. Personally I feel it's just more available income in the older crowd.