I sell the chalk and it's a good chalk for sure. Since I last placed an order they have introduced a slew of new products, some are obvious rebranding of existing products and some feel very tongue in cheek, like the "butt wipe" and the boxer shorts..
As far as the shaft go, I think @epoxypop is spot on, it's a crowded market and even though Pagulayan has name recognition, the $800 price is high.
That's generally higher than the well known brands today like Revo, Ignite, Triple 60 etc.
The marketing pitch sound as professional as any other brand out there, but the "feels like maple" claim just isn't true. I don't care how you build your carbon fibre shaft (and I have made quite a few..) they never feel like a wood shaft.

Patrick Johnson said:

acceleration timed to achieve the target speed at the millisecond of contact.

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That's where the ring finger adds its input. Like snapping the bottle cap. Pow Splat is a favorite sound. Gotta ruminate on the variety of speeds and spin that can be obtained in a baseball pitch. Disguising the pitch, as a big league hitter will massacre the ball if he (or she ) know the pitch.
So give 'em the finger. Everything else is the foundation.

bob b. said:

Anyone at the Derby hit with Alex's new carbonfiber shaft? In his booth for people to hit with it. Would love to hear feedback since its $800.00?

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I'm thinking he is just a little late to the mkt. The mkt seems to be so saturated with cf shafts, most already have one, and i can probably say i don't believe they hit any better. A different Tip and a vault plate might soften or harden the hit . However. The old saying goes "It's not the arrow but the indian" Think about someone that plays fluently they can play with anything and on any table

Everyone sells billiard accessories now, I don't see why SVB should be any different?
My first language isn't English, but I do notice that SVB's own post on Facebook about his new chalk could use a spell check:
"Everyone knew many years I have played with masters chalk. Lot of top pro players gave me a hard time because I’m using masters, ball skits, and dirty clothe"

Witnessed X rated.

2 guys are playing 1 pkt and a friend who doesn't play much pool and no 1 pkt is watching. Player A makes a really nice 3 railer from what appears to be a trap. The ball is hit absolutely perfect speed just falling in.

The spectator starts "Oh my god" and the opponent exclaims "Wow". Player shoots another ball towards his hole while the spectator is still carrying on about what a beautiful exciting shot the 3 rail bank was.

Player B is down to shoot and Player A is saying Jesus guys lick that pussy work your dick in inch by inch until you bottom out and it sounds like you 2...."Oh my god. Wow"..
Player B is laughing so hard he miscued.

Patrick Johnson said:

“Proper technique” works for the most people.

pj
chgo

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Yeah, it's about the percentage. As in math the fewer the variables the less opportunity for an ooops.
Make it a dance in practice. Music is , er uh was bar box background. My playpen