As far as DVD sales go, I sell very few myself, the ones I do sell I usually autograph. My business strategy is simple, always give more in value than I receive in compensation. Judging by my responses I've held up my end of this bargain.
Accu-stats video productions wholesales my products, through a good friend of mine, Dave Thomson, of 'Medium Pool' - as of three months ago they had sold more of my DVDs in 2014 than all other instructional videos put together.
Pat Fleming (owner of Accu-stats) and I go way back, when I started out on the pro circuit Pat was the only one doing pool video productions. Pat actually filmed the first Pro Event I played in Reno when I beat Nick Varner, then Steve Mizerak (this match was the best selling video of that year), with commentary by Billy Incardona and Buddy Hall.
Why are the sales so high with Accu-stats? The answer is they're not, the pool market is at an all time low, and the money for products are few and far between.
I've been a martial arts teacher, billiard room owner, and pool instuctor for 23 years, this is my "bread and butter," professional pool is something else, it's my passion. If I never sold another DVD I would still be posting regularly, I made a three year commitment to azbilliards and I will live up to that goal.
My other goals are to help pool enthusiasts enjoy the game more, and to promote it to the general public in a format that will be entertaining and lead to a weekly TV Show.
I'm getting advanced in age and won't be around forever - when I'm on my death bed It's important to look back and know I dedicated myself to something worthwhile - for a game that gave me a lifetime of adventures, teaching me about life through experiences I could have received no other way. 'The Game is my Teacher'