Thought you were going to stick to cases John, LOL.
FTR -
MSP shows ball marks like any other cloth
"Plays better" is a matter of opinion
In reality no cloth requires a "break in"
"Lasts longer" is also a matter of opinion and subject to the conditions and environment in which the cloth is used.
I was, and am and I agree with all that you say above as a matter of opinion.
SOME people feel that cloth requires a "break-in" period, especially some pros who often say that cloth plays differently in the beginning of the tournament than it does towards the end. We have heard from several top players that Milliken cloth plays the same on the first day as it does at the end of the event.
I am personally convinced that Milliken is a better cloth than Simonis and Championship. I have NO EXPERTISE to back up my personal opinion. But since I work for the distributor of said brand I am willing to spend my own money to let the customer see if they also concur with my opinion.
Call it guerilla marketing if you will. Milliken is not going to go head to head with Simonis in the marketing of this cloth - in fact the pool table cloth business is only a tiny part of Milliken's business, they bought Strachan, which is the actual producer of the cloth.
So the only way to do this for me is to go customer by customer and installer by installer. Glen here is very much a Simonis guy and his word carries a lot of weight, you have a ton of experience and your word carries a lot of weight.
I happen to think that our cloth is better than the brands you and Glen reccomend. My experience level however is so far below yours that all I can do is offer ours up for direct comparison in the environment which it will be used.
It's not any different if someone comes on here and claims that x-brand cue case is "the best" when they have little to no experience with other brands. I say to them, prove it. Put you case up against mine and let the best one win.
I am that guy right now. My brand, Milliken Super Pro is the little known underdog and I am willing to put it in the box head to head in any way possible to win the vote of the billiard playing public.
If Simonis or Championship want to give away cuts to go head to head then bring them on. If we lose then we lose.
But I feel pretty good about our chances once people actually play on tables covered with Milliken Super Pro.