Here's my five in no particular order.
1) Skip Weston
2) Paul Fanelli
3) Travis Niklitch (Blackcreek)
4) Pete Ohman (Omen)
5) Judd Fuller
Skip- His point work, veneer work, and inlays are unbelievably sharp and precise. His 5/16x14 piloted steel joint plays incredibly well. Its among one of the best hitting and looking cues I've ever owned!
Paul- Paul's one of a kind designs, beautiful and unparalleled butterfly work, and ultra thing veneers make him another choice for one of the most underrated. He is an excellent craftsman who makes truly one of a kind, beautiful looking cues. His wood selections are unique and beautiful. I had a beautiful, ultra fancy Fanelli and selling it was one of the biggest mistakes I have ever made. On top of being an excellent cuemaker, he is flat-out one of the nicest guys in the industry.
Travis- I've hit with two Blackcreek cues so my experience here is limited but, his designs are beautiful. Clean and crisp. THe look is top notch and the play on the two that I had my hands on was also top of the line. You get a lot of cue for a little money with Travis.
Omen- Pete is a real gentleman and a pleasure to do business with. I've owned two of his cues before and played with a bunch! They are all lookers and, even more importantly, they are unbelievable players. My first custom cue was an Omen and it was one of the best hitting cues I have ever known. I spent almost all of Saturday afternoon at Pete's booth last year at Valley Forge. Not only does he make great hitting cues, he is one of the best cuemaker/players out there.
Judd- Judd Fuller has designs that are unique and distinct to him and him alone. His cues play great and look even better. And the price to play ratio is definitely favoring the price. In other words, you get a lot of bang for your buck.