I think it'll help the sport overall as the team aspect of it, uniforms, countries, etc - as well as very simple play as long as you can control whitey are all things that weren't really in 8, 9, 10, or 14.1.
Hell, most people don't even know what 9, 10, or 14.1 are unless they have some small interest in it. Having the team aspect on it and it visually shown a lot will be a good thing for it if they can keep the players interested monetarily and broadcast enough as well as advertise enough.
Would I ever be interested in playing it? Probably not. I'm an 8 ball guy. I don't think that'll ever change.