I agree but she's just a kid and she's not at the point of her career for that.
With all due respect, she needs to work on her game and win a major event before selling products.
People like what world champions sells not what those who came 3rd. sell... but I get it, she's a wonderkid and they want to capitalize on it while they can, the trip could be over soon.
Some do it for the achievements and titles, some for the quick buck. The first approach gets you both and it last longer, like Jasmin Ouschan, the second approach usually leads to fast crash and burn.