Rogan was pretty instrumental in popularizing UFC due to his commentary and analysis, so maybe he can do the same for pool since he has a passion for it. Even Dana White has listed him as a credit for the UFC's growth. I may not agree with all his conspiracy theories, but he may be what pool needs to become more mainstream.
I'm also not thrilled with most of Rogan's political views, other than his take on the Iran debacle, but the last thing that pool needs is some sort of political test. Rogan obviously loves pool, has done a lot to promote pool, and from what I've seen he's not that bad a player. I'd love to see him enter the Open for the publicity it'd attract to the event. Two thumbs up.